SUMMER SCHOOL ITALY

DESIGN THINKING FOR NEW ENTREPRENEURSHIP

How to start from users needs to build innovative start-ups

location
Ostuni, ITALY
Martina Franca, ITALY

period
27th August – 7th September 2018

working language
ENGLISH

PROFILE

Would you like to start your innovative company using the design approach as competitive
advantage? Would you change the world creating innovative sustainable products and services that
meet the new needs of people boosting new experience of use and interaction? Enroll in the Italian
Summer Academy to understand how the design approach can support and drive the early stage of a
start-up company.

You will study theories and practices of design thinking you will match with trends in ICT sector and
knowledge in entrepreneurship. You will learn how to approach the business model generation using
design thinking and design management tools.


fee
€ 600 Course + course materials
€ 950 Course + course materials + housing

credits
3.0 ECTS credits + Certificate of Attendance

Apply to our summer academy using this link:

http://bit.ly/CREA18Polimi

EXPERTISE

Strategic Design, Service Design, Design Thinking, Product Service System

CREATIVITY

• Pitching
• Design Thinking
• Strategic design
• Idea Communication

ENTREPRENEURSHIP

• Pitching
• Design Thinking
• Strategic design
• Idea Communication

ICT

• Prototyping

download the programme

The summer academy will only start if a minimum number of 15 participants will be reached.

FACULTY MEMBERS

Francesco Zurlo

Full Professor
Strategic Design
Politecnico di Milano

LinkedIn

Arianna Vignati

Project Manager CREA
Strategic Design and
Design Management
Politecnico di Milano

LinkedIn

Cor Noltee

HKU Professor

Anastasia Constantelou

Associate Professor
University of the Aegean

LinkedIn

Antonio Ghezzi

Researcher
Business Modelling

Karen Sikkema

Entrepeneur and owner
of Oliv Games and Living Story

LinkedIn

Location

Ostuni, Apulia
Martina Franca, Apulia
ITALY

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